How will you ensure yor audience 'get the message'?

My music video will appeal to the t.a because the actors in the video have the same style as them, used locations they will recognise and edited my video with scene changes which arent cheesey as they can sometimes come across this way. We also had live band performance scenes which our t.a like so this will also appeal to them.

We will disribute the music video using sites such as you tube, facebook, myspace and 4music channel. Our t.a use all of these therefore we think they will enjoy viewing the video in these ways and also discussing it on social networking sites.

Reflecting on My Video

Overall i think my music video is a success as i have included elements from the original brief and also made it my own. Strengths of my video would include; my shot types and angles, editing skills and lip syncing. I have used cuts so my video doesn't seem cheesy as it could because its a relationship video with lovey dovey scenes. Unfortunately i do have weaknesses in my video such as one scene it is speeded up so the drum beats and lip syncing if looked closely dont go to the beat or follow the lyrics. When filming we could of used better locations and improved some scenes as the camera appears to be moving free hand sometimes however this can be an advantage at some points as it seems real life.
As the song was too long i had to cut it and i personally think i achieved this very well considering i havnt had any editing experience before.

Feedback from others about my music video:

I asked people what they thought of my music and posted it on facebook. Overall i got really good constructive feedback which included strengths and weaknesses. Everyone who viewed my video thought it was successful and enjoyed it. A weakness was the camera movement appearing shakey as it was done free hand. However overall my feedback was successful.

Reflecting on Creative Career

I have developed several skills which could help me in a future career. I could also use my music video as an example of work i can do and it also shows i have an understanding of editing software. My music video could be included in my portfolio and this would show i can not only use the software but i have knowledge of everything that goes with it such as using a camera, meeting deadlines and the theory side also such as risk assessments and so on.

Letter to client after final meeting

Dear Grace and Lily

It was good to meet with you again to discuss with and show you our three final edited music videos for ‘Blue Tuesday’ by Dallas.It has been great working with you. We have had great feedback from viewers and we hope that you are pleased with our decisions and added ideas and can chose one which is the most eye catching to you. We have invoiced you about the budget and have sent you all three videos in an email.

Yours faithfullyNisha Ellis, Camilla Bell, Darcelan Osborne

invoice

Reflecting On Skills

What skills have you used/strengthened/developed during this project? What are you better at? What have you learned how to do?
-Technical skills
During the unit i have developed my technical skills by being able to now use editing software without help. Previous to this i had never used any type of editing software so if i had to do another project like this i think i would be ok to edit myself. I also gained knowledge of how to use a camera correctly, again i had never used one before and now i feel confident when using one.

-Client skills
My client skills have improved a lot from the first meeting we had. I feel more confident now when in the meetings and feel i can speak freely now without feeling embarressed therefore i feel i can interact with the client much better than before.


-People skills, organisation and project management skills
As i undertook the role of production manager i had to negociate things such as cast, locations, crew and budget. I was also a link between the producer, director and clientel. As i had a big role this definitely improved my skills as i had to interact with a lot of different people. I also think my organisation has improved as i had to organise several things for shoot days and crew.

My Music Video