Clients Brief
Dallas/Boomshanker
Blue Tuesday
Bursting out into the spotlight from the outskirts of London, Dallas are the new Indie pop band formed in 1999. The band consists of 5 talented members, Alec (lead singer), Terry (guitarist) and Hank (bassist).
Brothers Alec and Terry formed the band, which was originally named Chocolate Sundae, Then recruted Hank some months later, who helped rename the band whilst also adding variety appealing to a wider audience.
The band having conquered the east and south of London went on to record their first album which includes their hits, Blackberry: and The Most Beautiful. The album will be released at the beginning of December, and expected to be a huge success throughout the UK.
Genre and style- Indie Pop
Influences- Kaiser Chefs, Scissor Sisters, Kings of Leon, Elf Power, Elbow, Say Hi To Your Mom.
Target audience- Indie Fans, Mainstream stores- shopping, 13-25 year olds. Indie style; waistcoats and plimsolls, hats, skinny jeans.
Video- Quickly, Live performance element, narrative element, storyline, set in the city with a guy and his girl, when they first meet, everyone else's face is dimmed except her, totally in love, backlighting on the girl, long shots and close ups/extreme close ups.
Ideas recieved by clients at the meeting:
- Performance and storyline intercutting
- Casual relationship (love story)
- Links to lyrics
- British, Indie, Acoustic punk
- Target audience: Young girls
- To portray a'hot band' image
- Show Band: Drummer, Vocal, guitar, keyboard
- To give a happy and mellow mood
After the meeting we wrote a letter to explain we understood their ideas and we will meet the requirements of the video along with putting our own in to produce a video they are pleased with.
